Blog & News
Practical notes on how a website earns its keep for a small company in Slovakia: what it costs, what breaks on it and which advertising actually brings enquiries. Everything here comes from the work itself: sites, repairs, campaigns and measurement done for Slovak companies.
Websites
A website for a beauty salon: online booking confirmed through Telegram
What a beauty salon website has to do to book clients rather than just show photos: a price list, free slots…
A website for a sports club, dance school or children's group: how to build one that stays alive
Why club websites go stale in six months and how to build one that keeps itself alive: news from Instagram…
A website for renting out storage units, boxes and spaces: live availability, online booking, enquiries
What a storage, box or garage rental site in Slovakia needs: availability as a system state, sizes and prices on the…
A wholesale online store: how it differs from a retail shop and what it needs
How a B2B shop differs from retail: cards with parameters, price lists per customer, orders without public prices…
A client portal on your website: a WordPress plugin or a custom build
What a client portal solves, what a WordPress plugin can handle and where it hits its limits, why "without a plugin"…
A free website on Webnode or Wix: when it is enough and when it costs you customers
What a free website on Webnode, Wix or Google Sites really includes, when it is enough, and where it costs a business…
You have registered a company, now what: the digital start in 30 days
The register entry is the beginning, not the end.
A website for a restaurant, café or bar: table booking, menu, footfall
What a restaurant website has to do to bring guests rather than just show pretty photos: table booking without phone…
Online booking on your website: how it works, who it pays off for, what it costs
A booking system on your own site instead of phone calls and a spreadsheet: what it has to do, why confirming through…
A chatbot for your business: when it pays for itself and when it just annoys clients
No hype: which jobs a bot genuinely does, what it costs, why Telegram beats a website widget, and the cases where a bot…
Who to hire for a website in Slovakia: agency, freelancer or offshore
An agency, a contractor on the ground, a studio abroad or a builder: how they differ in price and result, and why a…
Do you need a website in Slovak if all your clients speak Russian
Why even a business with a Russian-speaking clientele in Slovakia needs a Slovak version: search, trust, requirements…
How to grow website traffic in Slovakia: 7 sources with no ad budget
Where traffic comes from when there is no money for advertising: search, the Google listing, directories, communities…
How Slovaks choose a contractor: what a website needs for people to trust you
What a Slovak client checks before getting in touch: company details, real examples of work, comprehensible prices and…
Running an online shop in Slovakia: what to choose and what the law requires
Launching an e-shop in Slovakia: ready platform or custom build, prices, card payments, delivery, eKasa and VAT, and…
What a website costs in Slovakia in 2026: prices by type and what is included
Real development prices in Slovakia: a landing page from 1,500€, a company site from 3,500€, an online shop from…
WordPress or a custom build: choosing by the brief, not by fashion
An honest comparison of WordPress and custom development for business in Slovakia: real cost of ownership, speed…
Repair and maintenance
Hacked WordPress site: how to tell you have been hacked, and what to do right now
The site redirects to a casino, Google warns visitors off, there is a stranger among the administrators.
Slow WordPress site: why it loads slowly and how to speed it up
Why a WordPress site loads slowly, how to measure speed properly, the order to speed it up in, and what it costs.
WordPress maintenance: updates, backups, changes and what it costs
What WordPress maintenance covers, how often to update, why updates must never be run blind, where maintenance ends and…
WordPress website repair: what you can fix yourself and when to call someone
Your WordPress site is down, slow or throwing an error.
Advertising
Google and Facebook ads and Slovak VAT: registering under §7a in 2026
Not a VAT payer and running ads on Google, Facebook or Instagram: why Slovak law requires a §7a registration before the…
Google Ads or Meta: where a small business in Slovakia should go
No "it depends": how search and the feed differ in principle, which business suits which, what entry costs on each, the…
Ads are running and no enquiries come: 7 causes and how to check each one
The budget is going, the clicks are there, the inbox is empty.
What Google Ads costs in Slovakia: budget, cost per click, what you pay for
Real figures for advertising in Slovakia: what makes up the cost per click, what budget a start actually needs, what…
Google Ads in Slovakia: how not to waste the budget at the start
A practical guide to launching Google Ads for a small business in Slovakia: how much budget is needed, which settings…
Measurement and analytics
How to check a GA4 setup: the checks that catch the errors
How to check GA4 and Tag Manager set up by someone else: comparing enquiries in GA4 with your inbox, account ownership…
Server-side GTM: when it pays for itself and when plain GA4 is enough
Server-side tagging without the marketing: how much data is really lost, what server-side GTM fixes and what it does…
Configuring GA4 in 2026: how to make sure enquiries are actually counted
Step-by-step Google Analytics 4 setup through Tag Manager with Consent Mode v2: events, key events, linking Search…
A DIY SEO audit: 9 checks that find the real problems
How to check a site yourself in an hour and find what genuinely stops it bringing clients in Slovakia: indexing…
Doing business in Slovakia
Accepting card payments on your website in Slovakia: what to choose in 2026
Terminal, payment gateway or QR code: what each costs, what to check before signing with a provider, what has to work…
eKasa in 2026: who needs an online cash register and what changed on 1 January
Slovakia''s new revenue recording act No. 384/2025: from 1 January the exemptions for services are gone, and from 1 May…
The .sk domain: how to buy one, who may own it and what it costs
Everything about the .sk domain in Slovakia: who is entitled to register, how to choose a registrar, what renewal costs…
VAT in Slovakia: when you must register and what changed in 2026
The two VAT registration thresholds in Slovakia (50,000 and 62,500 euros), the filing deadlines, the 2026 rates, when…
How to open an s.r.o. in Slovakia in 2026: step by step and what changes on 17 August
A full walk-through of registering an s.r.o. in Slovakia: share capital, court fee, timelines and the 17 August 2026…
Živnosť or s.r.o.: which to choose in Slovakia in 2026
Not "a trade licence is cheaper, a company looks better" but the thing the choice actually turns on: what you are…
Website obligations
The cookie banner in 2026: what EU rules require and what Consent Mode v2 is
When a cookie banner is mandatory, what it must look like under EU rules, what Consent Mode v2 is, and why without it…
GDPR for a small business: what you actually need on your website
No size threshold, no exemption for a three-person firm.
Mandatory details on a Slovak company website: the complete list
What an s.r.o. and a sole trader must state on their website, where to put it, what an online shop needs on top, and…
